In this review we take a walkthrough of each aspect of the Melania Trump token. We review the token’s backstory, token technology, forces at play within the business environment. Also, we will talk about influence within the space of the network, and investment appeal. You're considering whether to own a part of this virtual memento yourself or need a summary of how the Melania Trump crypto coin fits within an ocean of meme tokens…
This article is intended for informational purposes only and does not offer specific financial advice.
Official Melania Coin. Review 2025
$MELANIA title dominated headlines throughout January 2025 — with an announcement made by the First Lady of the US.
Yet this ambitious endeavor crossed the politics and the cryptocurrency niche — with a dramatic, though polarizing, intent. Can you guess the reason? Let's have a look!
That very tweet
Leverage the First Lady’s global recognition (and the token) soon found itself in pop culture!
History of creation the coin
The Melania Trump token hit the ground running 19 Jan 2025, a few days prior to the inauguration of her husband Donald Trump as the 47th US president. The timing was deliberate.
The token’s release coincided with the inauguration politics with strong media spotlight. Melania Trump tweeted $MELANIA through her social outlet. Lets not forget that exact tweet:
“The Official Melania Meme is live! You can buy $MELANIA now.”
The tweet immediately caught the attention of not just the usual cryptocurrency crowd but also of general viewers drawn in by the interesting combination of politics + tokening.
Why was the $MELANIA released? The token had been born with the desire of making the brand and ideology of the star and her followers be linked with it — explains the official Melania Trump coin website. The project does contain a disclaimer that it does not offer an investment opportunity but a virtual memento — a memorandum of the modern world. Even with this disclaimer, the speculative culture of that “world” (we talk about the cryptocurrencies world, of course) meant that the token quickly found itself at the center of wild trading…
Technological background
The coin built on the Solana network, the Melania Trump token, leverages the network’s speedy processing with low transaction charges. Fast, highly scalable, the network of Solana guarantees that the heavy trading of the $MELANIA token isn't hindered by network congestion that plagues Ethereum, for example.
The use of the network specifically helped the Melania Trump meme token stay in line with the original boom of popularity it had.
Review from CoinMarketCap
In terms of tokenomics, the token has a capped total of a billion tokens.
192 million tokens were released at the start of the token sale with the rest of the tokens set aside for distribution within the community (20%). Other expenses items are:
- Treasury reserves (20%).
- All liquid reserves (10%).
- Remaining incentives for the development team (35%).
The vesting period of tokens held by the team — it starts with a 30-day period of locking followed by monthly unlocking in a phased manner. Purpose of that –# to incentivize long-term holding instead of short-term selling.
Initial findings of the analysis firms showed that the entire 90% of the supply temporarily found a home in a wallet at the start. And it's pretty serious triggering worries regarding centralization issues…
What is market dynamics
The Melania Trump token caused a media frenzy with its launch, spurring a 21,000% 24-hour jump once it appeared on the exchange floor.
Starting at a few cents each, $MELANIA hit an all-time price of $13.73 during the token's maiden trading session. How about MC. Well its market capitalization — more than $12 billion. The frenzy didn't last long, however, and the token quickly lost a staggering 70% of its price, briefly the days that followed it entering the trade floor…
Today, the price of $MELANIA stands at around $1.2, giving investors a really dramatically lower price of entry!
Market stats from Kraken
Price volatility apart, trading volumes of $MELANIA remain good (and that's very important — at times to cross tens of million dollars on a trading day).
This indicates speculative demand that continues based on the token identification — with the leading political figures combined with general euphoria (with respect to the use of memes in cryptocurrencies). The price volatility has also provided a chance of speculative and short-term trading among aficionados (+ same tinkerers alike).
About community
The role of the public in defining the token Melania Trump cannot be emphasized enough! And no, it's not a cliche. Because real crypto users commenting with memes on X (formerly known as Twitter). And critics there dissecting the coin’s token distribution strategies alike
The token for now already has been the subject of a great amount of internet discourse
The Melania coin proponents actively evangelise the token not just with Melania Trump’s brand per se. No! But — with the general ideology sold by the Trump clan (we mention just politics, culture, markets, business, and the whole economy alike).
However, detractors had not been silent either. Blockchain tools of openness (Bubblemaps, huh?) aid the issues of centralization that critics argued discredited the legitimacy of $MELANIA.
The token’s original foundation has however gathered further strength behind it — with the project labeled a visionary fusion (web + social observation from Melania Trump or from her fans).
Over 45,000 individual wallets had the token of $MELANIA during the project’s initial week (data below based on the initial statistics that showed cross-section-wide usage among the diversified demographic classes).
New marketing strategies
The $MELANIA token’s meteoric rise was certainly bolstered with premium marketing efforts.
Melania Trump capitalized on her influential social media! That very tweet gained tens of million impressions. The $MELANIA’s meme culture also rendered it an easy target of marketing campaigns gone wild. Crypto influencers from X, TikTok, Telegram, Instagram love Melania! And there is definitely further fanned interest among the youths + the memes-educated masses. And celebrity endorsements have increased the appeal further. The token also had instant listings at top trading venues. Just look at the token on Kraken or KuCoin. And they (those platforms) just make it readily accessible among the world’s…
Comparison with the strongest one
When positioned against the rest of the similar meme coins (first of all — Dogecoin and Shiba), the Melania Trump token has the added power of an identification with a highly familiar political figure. And Siba for example doesn't have that power.
Dogecoin, overwise, has been some sort of parody — that has been fully supported by Elon Musk.
Against their background $MELANIA has a combination of non-fungible token collectibles + political branding with a pretty interesting culture of stardom. The Melania Trump token does not have the intrinsic utility that the tokens listed had.
Ethical. What's about legal factors
The Melania Trump token has also not been free of controversy. Critics argue that the token’s association with an incumbent First Lady constitutes a conflict of interest against the backdrop of the promise of the Trump administration of pro-crypto reforms at the regulatory level.
Questions also arose whether such tokens will be politically used to solicit campaign funding (or just use influence-peddling power). The disavowals that the $MELANIA and the $TRUMP coins aren’t investment tools and rather virtual souvenirs don’t appear an effort at evasion of the prying of the regulators. Watchdog agencies had urged openness instead…so as notorious political commentators in the media.
Is there any potential for long-profit investing
The Melania Trump token has the potential and the risk. Its volatility also means that the rewards will be potentially equally dramatic compared to the losses.
Market data from Binance
On the positive side, a tie-in with a public figure of such caliber has a wonderful marketing appeal and a pre-existing audience foundation.
On the negative side, the token centralization issue with the fact that presently it does not appear (that there will be any use case will discourage conservative investors).
For those who want to buy either short trade or just a culture token, $MELANIA at existing rates, doorsteps may be a suitable option. Nevertheless, long investors need not take any risk, to maximize the investment portfolios instead.
Future of the token
The future of the Melania Trump coin is highly unstable. Here are some non obvious but still important signals for a new coin.
- Broader cryptocurrency market.
- Its ability to sustain social media buzz.
- Melania Trump’s continued visibility as a public figure.
The project, still, could benefit from further integration into decentralized finance…
For now, though, $MELANIA’s appeal remains firmly rooted in its meme-driven, cultural cachet.
Conclusion
- The coin is still highly unstable.
- Whether it will be a memory of the years of the presidency of Donald Trump or a lasting standard of the world of crypto will be known at a future date.
- What we do know at least is that the Melania Trump coin has established a niche of its own.
- The coin has demonstrated that the unexpected factor has the power of a sensation.
