BNB Chain Unveils First Liquidity Support Recipients: $MUBARAK, $BROCCOLI714, $TUT, and $BANANAS31 Get the Spotlight
BNB Chain recently disclosed the first list of projects to participate in its new $100 million liquidity incentive program, with some of 2025's buzziest meme tokens among them. The selected tokens - $MUBARAK, $BROCCOLI714, $TUT, and $BANANAS31 - each received liquidity assistance of as much as $500,000 after their Centralized Exchange (CEX) listings in late March. With as much as $2.3 million paid out in this first tranche, this action can impact short-term dynamics in the memecoin space.
Project Info: Meet The Memecoins
Every chosen token has its own idiosyncratic character and burgeoning group:
$MUBARAK has its signature brand identity based on internet trends and Middle Eastern meme references with its humorous tone and a strong sense of interaction among its fans.
BROCCOLI714, occasionally referred to as CZ's Dog, mixes parody with fan culture and directs its attacks towards Binance CEO Changpeng Zhao (CZ) with a wink. It relies greatly on ironic crypto fanfare.
$TUT, also abbreviated as Tutorial, uses the concept of crypto education to provide a satirical "tutorial on how to become a degen" with its own following of dedicated enthusiasts unified by its stripped-back brand and humorous approach towards tutorials.
$BANANAS31, also known as Banana For Scale, alludes to the classic meme employed to gauge something by sight. The joke appeals to older meme enthusiasts and thereby generated quick traction on crypto Twitter.
Although none of these tokens purports to provide actual utility, their popularity underscores the expanding impact of the memecoin space on overall crypto trends.
Event Summary: BNB Chain's $100M Liquidity Support Program
BNB Chain's liquidity incentive program went live on March 24, 2025, with $100 million in incentives provided to stimulate trading activity on new tokens. The program, in a 3-month pilot, has been designed to facilitate listings on quality CEXs and enhance liquidity - a significant barrier to new tokens.
To qualify, tokens need to be listed on a centralized exchange post-March 24. The initial five projects are $BROCCOLI714, $TUT, $BANANAS31, and $MUBARAK, all of which were listed on March 27 on Binance, a huge victory in terms of visibility and trading volume. $BANANAS31 was also listed on Bitget on March 26, garnering yet another $10,000 in backing.
This initial pool, as per BNB Chain, was rewarded with as high as $2.3 million in liquidity rewards collectively. The funds are scheduled to be paid out by this week, and users are encouraged to follow BNB Chain's official Twitter handle for announcements.
Significantly, this isn't a single occurrence. Already rewarded projects can continue to gain more by spreading to more exchanges. Other memecoins are also encouraged to submit an application in future rounds since there's still room for new applicants.
Potential Impact: How It Affects Traders and The Market
The listings and liquidity incentive would greatly amplify short-term trading volumes and exposure for the chosen tokens. When liquidity increases, it generally reduces price slippage and enhances investors' confidence - both of particular importance to memecoins, whose order books are commonly thin.
That being stated, memecoins are still very speculative. A rapid increase in liquidity may cause prices to spike, yet easily cause them to suddenly plummet once hype subsides. Some analysts are concerned that without true use cases, these coins may see a pump-and-dump scenario.
However, the crypto world has remained highly interested, with posts about the chosen coins trending all over social media after the announcement was made. Whether this translates into long-term backing remains to be discovered.
Disclaimer:
The following is not financial guidance. Memecoins are highly speculative assets with high risks involved. Always research independently prior to investing. BNB Chain's liquidity incentive program has commenced on a robust footing, with four unique memecoins receiving funding as well as visibility. The potential of price fluctuation as well as growth in their communities remains real, as are risks associated with these coins. Traders and investors should tread with care and keep abreast as more coins are added to rounds of the program in the future.